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Privacy Policy

Last Updated: February 22, 2025

Introduction

Welcome to karandeepsingh.ca (“website,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website.

We believe in transparency about how we handle your data. This policy is designed to help you understand what information we gather, how we use it, and what choices you have regarding your personal information. By using our website, you consent to the data practices described in this policy.

Information We Collect

Cookies and Similar Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and analyze our website traffic. Cookies are small text files that are stored on your device when you visit our website. When you visit our website, we may collect information through cookies in the following categories:

  1. Essential & Analytics Cookies (Always Active)

    • These cookies are necessary for the website to function properly and to collect anonymous analytical information about how visitors interact with our site.
    • Essential cookies enable core functionality such as security, network management, and account access.
    • Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
    • We consider these cookies essential, and they cannot be disabled.
    • Data collected includes: session information, unique visitor IDs, pages visited, time spent on site, and navigation paths.
  2. Preference Cookies (Optional)

    • These cookies remember your settings and preferences to enhance your experience on return visits.
    • They store information such as your language preference, region, or display settings.
    • Important Note: If you set the theme from the footer of our website (e.g., dark mode or light mode), this consent will be automatically given to us to remember your choice. By changing the theme, you are explicitly requesting us to remember this preference, which requires the use of preference cookies.
    • Without these cookies, some website functionality may be limited, and you may need to reconfigure your preferences on each visit.
  3. Personalization Cookies (Optional)

    • These cookies help us customize content based on your interests and browsing patterns.
    • They allow us to deliver a more tailored experience by remembering your previous interactions.
    • They might track which blog categories you frequently visit, which articles you’ve read, or other content preferences.
    • These cookies help us suggest relevant content you might be interested in.
  4. Marketing Cookies (Optional)

    • These cookies help us improve our marketing campaigns and measure their effectiveness.
    • They track the success of our promotional efforts across different channels.
    • They may collect information about how you found our website (e.g., through social media, email campaigns, or search engines).
    • This information helps us optimize our marketing strategy to better reach interested readers.
  5. Advertising Cookies (Optional)

    • These cookies enable personalized advertisements across websites.
    • They help us display relevant ads based on your interests and online behavior.
    • They may be used to limit the number of times you see an advertisement.
    • Third-party advertisers may also use these cookies to build a profile of your interests.
  6. Ad Measurement Cookies (Optional)

    • These cookies measure advertising performance and help us understand the effectiveness of our ads.
    • They track metrics such as impressions, clicks, and conversions.
    • They help us calculate return on investment for our advertising campaigns.
    • This data is often aggregated and used for statistical purposes.
  7. Ad Personalization Cookies (Optional)

    • These cookies tailor advertisements to your interests based on your browsing activity.
    • They create profiles based on your preferences, interests, and behavior.
    • They help ensure the ads you see are more relevant to your interests.
    • They may be used across multiple websites to build a more comprehensive understanding of your interests.

Log Files

Like many other websites, we collect information that your browser sends whenever you visit our website. This log data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our website that you visit, the time and date of your visit, the time spent on those pages, and other statistics.

Contact Forms

When you fill out a contact form on our website, we collect the personal information you provide, such as your name, email address, and any message content. This information is used solely to respond to your inquiries and is not shared with third parties unless required by law.

How We Use Your Information

We use the information we collect for various purposes, including:

  • Website Operation and Maintenance: We use essential information to ensure that our website functions properly and to troubleshoot any issues that arise.

  • Website Improvement: We analyze user behavior to enhance our website’s design, functionality, and content, ensuring a better user experience.

  • Personalized Experience: We use preference and personalization data to tailor your experience on our website, showing you content that may be more relevant to your interests.

  • Content Development: Understanding how users interact with our content helps us create more valuable blog posts, articles, and resources.

  • Communication: We may use your contact information to respond to your inquiries, comments, or feedback.

  • Marketing and Advertising: With your consent, we use certain data to deliver targeted advertisements and measure their effectiveness.

  • Legal Compliance: We may process your information to comply with applicable legal obligations.

We process your personal data on the following legal grounds:

  • Consent: When you explicitly agree to the processing of your personal data (e.g., by accepting cookies).
  • Legitimate Interest: When processing is necessary for our legitimate interests, such as improving our website and services.
  • Contractual Necessity: When processing is necessary to fulfill a contract with you or take steps at your request before entering into a contract.
  • Legal Obligation: When processing is necessary to comply with a legal obligation.

Your Choices

When you first visit our website, you will be presented with a cookie consent banner that allows you to choose which types of cookies you accept. You may:

  • Accept all cookies
  • Accept only essential cookies
  • Customize your preferences

You can change your cookie preferences at any time by clicking on the “Privacy Preferences” link in our website footer.

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may impact your overall user experience.

Do Not Track Signals

Some browsers incorporate a “Do Not Track” (DNT) feature that signals to websites that you visit that you do not want to have your online activity tracked. Our website responds to DNT signals from web browsers.

Data Retention

We retain your cookie preferences in your browser’s local storage. Other data collected through cookies is retained according to the privacy policies of our analytics and advertising partners.

Generally, we will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Data Security

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure.

Third-Party Services

We may use third-party services, such as Google Analytics, to help us understand website usage. These services may collect information sent by your browser as part of a web page request, such as cookies or your IP address.

We use analytics and advertising services to improve user experience, monitor website performance, and provide relevant advertisements. Below is a list of the analytics providers and advertising networks we currently use or plan to use in the future.

Analytics Providers

We utilize third-party analytics services to analyze traffic, user behavior, and engagement on our website. These services may collect data such as your IP address, device information, and browsing patterns. The analytics tools we currently use or may use in the future include:

  • Google Analytics – Tracks traffic and user interactions.
  • Google Tag Manager – Helps manage and deploy marketing and tracking tags.
  • Microsoft Clarity – Provides heatmaps and session recordings for user behavior analysis.
  • Facebook Pixel – Enables tracking of interactions from Facebook ads.
  • Hotjar – Captures heatmaps, session recordings, and user feedback.
  • Matomo (formerly Piwik) – A self-hosted, privacy-friendly alternative to Google Analytics.
  • Adobe Analytics – Enterprise-level analytics and data-driven insights.
  • Plausible Analytics – A lightweight, privacy-conscious analytics tool.
  • Fathom Analytics – A GDPR-compliant, privacy-first analytics platform.
  • Heap Analytics – Captures user interactions automatically for behavioral analysis.

Advertising Partners

We may display advertisements and participate in various advertising networks to support our website. These advertising partners may use cookies, beacons, or similar tracking technologies to deliver targeted ads based on your browsing history and preferences. The advertising networks we currently use or plan to use in the future include:

  • Google AdSense – Display ads for website monetization.
  • Google Ads – Paid advertising campaigns for search and display networks.
  • Facebook Ads – Targeted advertising through the Facebook platform.
  • Microsoft Advertising (Bing Ads) – Ads served on Bing and Microsoft’s partner network.
  • Taboola – Native advertising and content recommendation.
  • Outbrain – A content recommendation platform similar to Taboola.
  • Amazon Advertising – Advertisements related to Amazon products.
  • AdRoll – Retargeting and programmatic ad solutions.
  • Mediavine – Premium ad network for content creators.
  • Ezoic – AI-powered ad management for better monetization.
  • PropellerAds – Alternative ad network offering push and pop-under ads.
  • BuySellAds – A marketplace for direct ad placements.
  • Revcontent – Native advertising and content recommendation.
  • AdThrive – Premium ad management service for publishers.

Social Media

Our website may include social media features, such as share buttons. These features may collect your IP address and which page you are visiting on our website, and may set a cookie to enable the feature to function properly.

International Data Transfers

Your information may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.

Children’s Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we discover that a child under 13 has provided us with personal information, we will promptly delete such information from our servers.

Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • Right to Access: You have the right to request copies of your personal information.
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • Right to Erasure: You have the right to request that we erase your personal information.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information.
  • Right to Data Portability: You have the right to request that we transfer your personal information to another organization or directly to you.
  • Right to Object: You have the right to object to our processing of your personal information.

If you wish to exercise any of these rights, please contact us using the information provided in the “Contact Us” section.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. You are advised to review this Privacy Policy periodically for any changes.

Significant changes to this Privacy Policy will be communicated to you through a notice on our website’s home page or through direct communication such as email, if we have your contact information.

California Privacy Rights

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA). For more information about your California privacy rights, please contact us using the information below.

Contact Us

If you have any questions about this Privacy Policy, please contact us at:

When contacting us, please include as much detail as possible about your request or concern to help us address your question efficiently.